Matcha Green Tea Toothpaste
3-pack: Save £5.98 (29%) vs buying the same quantity in 1-packs at standard prices.
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Order before 2 pm UK time, Monday–Friday, for same-working-day dispatch.
Orders placed after 2 pm, on weekends or bank holidays are normally dispatched the next working day.
For the best everyday oral care:
Follow age-appropriate toothpaste guidance for children.
Explore three sides of Matcha: green-tea research, everyday plaque-care ingredients and an SLS-free cleansing system.
Matcha has attracted research into selected oral bacteria, bringing an interesting green-tea perspective to everyday brushing. Our microbiome-conscious formula takes inspiration from that science without claiming proven clinical changes.
Hydrated silica helps clean and polish tooth surfaces during brushing. Calcium glycerophosphate adds a supporting oral-care ingredient, giving this matcha-inspired formula a practical everyday cleaning focus.
Made without sodium lauryl sulfate, Matcha instead uses sodium lauroyl sarcosinate as a cleansing ingredient. A useful formula choice for customers specifically looking for SLS-free toothpaste.
Explore matcha green-tea research, an SLS-free cleansing system and practical ingredients behind a fluoride-free toothpaste with more than 97% natural-origin content.
Matcha isn't only for your morning cup. Green tea has also sparked some interesting research into the bacteria that live in our mouths.
If you're curious about that science—and prefer toothpaste without SLS or added fluoride—EDINCO RoseRio Matcha Green Tea Toothpaste offers something different. It combines Camellia sinensis leaf extract with xylitol, calcium glycerophosphate and hydrated silica in a formula made for everyday brushing.
Green tea contains naturally occurring compounds that have attracted attention in oral-health research. Researchers have investigated matcha preparations and green-tea formulations for their interactions with selected oral bacteria.
Our toothpaste brings matcha green tea extract into a familiar daily routine. It's a distinctive ingredient story for anyone who enjoys understanding a little more about what they brush with.
Your mouth contains a whole community of microorganisms, not all of them harmful. That's why the oral microbiome has become an interesting topic in dental research.
Matcha studies have explored how certain green-tea preparations affect selected bacteria. This research inspires our microbiome-conscious approach to oral care: an interest in the science, paired with the basics of brushing well every day.
The ingredients still need to do the practical work of toothpaste. Hydrated silica helps remove everyday deposits and polish tooth surfaces as you brush.
The formula also includes calcium glycerophosphate, an ingredient used in oral-care formulations, and xylitol, which contributes sweetness. Together they form part of Matcha's everyday plaque-care approach, without turning your brushing routine into something complicated.
Prefer an SLS-free toothpaste? Matcha is made without sodium lauryl sulfate. Instead, it uses sodium lauroyl sarcosinate as part of its cleansing system.
It's also fluoride-free, giving people who specifically prefer toothpaste without added fluoride another choice. Both attributes are confirmed in the manufacturer's ingredient specification.
Matcha is made with more than 97% natural-origin ingredients, a certified formula claim displayed on the tube and box.
Alongside its green-tea extract, you'll find xylitol and stevia for a pleasant sweetness, with sorbitol and glycerin helping maintain the paste's texture. Natural-origin content is one part of the story; a useful daily clean is just as important.
Try one 65 ml tube if you're getting to know Matcha, or choose the three-pack when you'd like to stock up. Select the pack that suits your routine and check the current price above.
Green-tea curiosity, practical cleaning and a formula with a point of difference. That's RoseRio Matcha.
A few useful answers before you order.
Matcha comes from *Camellia sinensis*, the green-tea plant. Researchers have investigated matcha and green-tea preparations in oral-health studies, particularly their interactions with certain bacteria. Our formula uses *Camellia sinensis* leaf extract to give this toothpaste its distinctive botanical identity.
Your oral microbiome is the community of microorganisms living in your mouth. Research has explored how matcha extracts interact with selected oral bacteria, including a 2024 study involving laboratory experiments and a matcha mouthwash. That research inspires our microbiome-conscious positioning; it does not show that our finished toothpaste clinically rebalances oral bacteria.
Yes. RoseRio Matcha contains no sodium lauryl sulfate (SLS). The manufacturer lists sodium lauroyl sarcosinate, a different cleansing surfactant, along with hydrated silica for brushing and polishing. SLS-free describes the ingredient choice; it does not automatically mean the toothpaste is foam-free or irritation-free.
Yes. The supplier's complete formula lists no added fluoride ingredient. This makes Matcha an option for customers who specifically prefer fluoride-free toothpaste. It still contains everyday cleaning ingredients, including hydrated silica, and should be used as part of a regular oral-care routine.
Xylitol contributes sweetness, complemented by stevia extract. Calcium glycerophosphate is an ingredient used in oral-care formulations and is included in Matcha's everyday plaque-care approach. Their presence shouldn't be confused with a clinical claim that this finished toothpaste repairs enamel or prevents tooth decay.
The more-than-97% natural-origin figure describes the formula's ingredient-origin content and is a certified claim displayed on the tube and box. It does not mean that every ingredient is natural, that the toothpaste is certified organic or that natural-origin content alone proves superior clinical performance.
Finished your toothpaste? Collect your used oral-care items, return them to EDINCO for recycling, and get a voucher towards your next order.
Save your empty toothpaste tubes, old brush heads and other eligible oral-care items. Any brand is welcome.
Pack your items and post them to EDINCO. Keep a photo of your postage receipt or labelled envelope.
Send us your postage proof and receive an EDINCO voucher covering the postage cost, for use on your next order.
One recycling voucher per three months. See the scheme for eligible items and return instructions.
I avoid anything too intense, and this is mild enough for me while still feeling lovely to use twice a day.
Cleans thoroughly and the taste is agreeable and understated. Exactly what I prefer for my twice-daily routine.
Dark green shade is unusual but I actually really like it. Something a bit different from ordinary toothpaste on the shelf.
Leaves my mouth spotless with none of that overly harsh aftertaste some mint toothpastes have.
Read that this is designed with the oral microbiome in mind, which is exactly the kind of thing I've been trying to look after lately. Feels light and leaves a crisp finish.
A colleague who's into natural skincare suggested this. Agreeable taste and my teeth feel properly spotless afterwards.
Colour was odd to me initially since I'd never seen green toothpaste, but the consistency is lovely and silky, and I've come round to it.
Love the unusual green colour and that it's mostly natural (around 97%). Will definitely be repurchasing.
Bought this for my son who finds most toothpaste too intense. Taste is agreeable without feeling overwhelming for him.
Thought matcha paste sounded a bit gimmicky when I first saw it online, but it's actually really good.
Nice consistency and a thorough finish after brushing. Liked it enough to set up a subscription.
Crisp, light and agreeable. Picked it specifically for the calcium glycerophosphate and green tea extract combination.
I like that it's mostly natural and contains xylitol. The paste itself is a joy to use as well.
Thorough clean and no strange aftertaste, unlike some other natural toothpastes I've tried before this one.
My partner ordered this and I was sceptical about green toothpaste, but the matcha flavour actually grew on me fast. Now I'm the one reordering.
Agreeable formula, silky application and a fresh finish. Switched after some gum irritation with my old toothpaste.
Thought it'd be gimmicky but I've ended up genuinely loving it. The xylitol gives it a pleasant sweetness rather than the usual sharp mint.
Silky application and a lovely crisp finish. Switched from a big supermarket brand and haven't looked back.
Leaves my teeth feeling properly spotless. Chose it specifically because it's fluoride-free for my own preference.
I'll admit it, I picked this up mostly because matcha is having a moment right now. Wasn't expecting to actually prefer it over my usual toothpaste, but here we are.
Did some research into SLS-free toothpaste and this came up. A solid everyday choice, took a couple of days to warm to the matcha taste but now I'm hooked.
Definitely a departure from standard white paste. Agreeable taste and lovely application, worth trying if you're bored of the usual.
Silky application and leaves my mouth spotless without an overpowering taste, which suits me since I don't love strong mint.
Don't like really intense flavours, so this is perfect for me, especially with some mouth sensitivity I've had lately.
Really like the application and finish. Taste could be a touch stronger for my liking, but the natural ingredient list makes up for it.
Wanted to try something different after years on a mainstream mint paste. Love the dark green shade and the milder taste.
Been reaching for this every morning now since I switched from fluoride paste. Silky, agreeable and never overpowering.
Good quality paste, no complaints, and I appreciate that it's SLS-free since foaming toothpaste used to bother me.
Solid overall. The matcha taste took a few brushes to warm to, but the consistency and green tea extract are a nice touch.
What struck me most was how silky the application feels. My hygienist said fluoride-free options are fine for me right now, so this fits the bill.
Good quality toothpaste and the flavour is suitable for everyday use. It feels comfortable while brushing and leaves a clean feeling afterwards. Overall, I’m happy with it and would consider trying other Edinco products as well.
Agreeable taste, silky consistency, and now my partner and I both use it since we switched from a mainstream brand.
My dentist mentioned trying an SLS-free paste for a while, and this has been lovely. Silky application and my mouth feels properly spotless afterwards.
