Sensitive Toothpaste
Cold drinks making your teeth feel sensitive? MAXDENT Sensitive brings together potassium nitrate, fluoride and botanical ingredients in an SLS-free toothpaste made with over 97% natural-origin ingredients.
3-pack: Save £5.98 (29%) vs buying the same quantity in 1-packs at standard prices.
*Return eligibility and conditions apply.
30-days satisfaction or money back guarantee
Try EDINCO with confidence.
If your first eligible product isn't right for you, claim your money back within 30 days of delivery, even if you've tried it.
Covers one qualifying trial unit per customer. We refund the actual price paid for that unit. Customer-paid return postage applies if a physical return is requested for a non-faulty product.
Shop with confidence.
Changed your mind? We offer 30-day returns on eligible unopened and unused products.
Already tried your toothpaste? Your first eligible purchase may be covered by our separate 30-day satisfaction or money-back guarantee.
Return postage
If something isn't right, please contact us. Our team will be happy to help.
Read our returns and refunds policy
Your statutory consumer rights remain unaffected.
Order before 2 pm UK time, Monday–Friday, for same-working-day dispatch.
Orders placed after 2 pm, on weekends or bank holidays are normally dispatched the next working day.
For the best everyday oral care:
Follow age-appropriate toothpaste guidance for children.
A sensitivity-focused ingredient, fluoride for everyday oral care and botanical details that set this formula apart.
MAXDENT Sensitive contains potassium nitrate, an ingredient studied in sensitive-toothpaste formulations. Its certified sensitivity-care positioning makes this the central reason to consider the product.
Sodium fluoride contributes fluoride to the brushing routine, while hydrated silica helps remove everyday surface deposits. Each has a distinct role alongside the sensitivity-focused ingredients.
Clove leaf oil and chamomile extract give the formula a botanical character, while its SLS-free composition contains more than 97% natural-origin ingredients. A distinct option for your routine.
Sensitive teeth deserve more than an ingredient list. Discover why MAXDENT uses potassium nitrate, how fluoride and cleansing ingredients fit in, and what makes its botanical formula different.
Ever taken a sip of something cold and felt an unwelcome twinge? Sensitive teeth can turn an ordinary moment into something you notice all too quickly.
If you're looking for toothpaste made with sensitivity in mind, Edinco MAXDENT Sensitive Toothpaste brings together potassium nitrate, fluoride, clove leaf oil and chamomile extract. It's an SLS-free sensitive toothpaste made with more than 97% natural-origin ingredients, with everyday cleaning built into the formula too.
Potassium nitrate is one of the ingredients that makes sensitive-toothpaste formulations interesting. Researchers have studied potassium-containing toothpastes for their effect on how teeth respond to sensitivity triggers, including touch.
MAXDENT Sensitive contains potassium nitrate and is formulated to help relieve tooth sensitivity as part of regular brushing.
Not every potassium nitrate toothpaste has the same concentration or supporting studies, though. Research on other formulas helps explain why the ingredient is used; it doesn't automatically tell us how this particular toothpaste performs. That's why the product's own substantiation matters.
Alongside its sensitivity-focused ingredients, MAXDENT Sensitive contains clove leaf oil and chamomile flower extract.
Clove brings a recognisable aromatic character, while chamomile adds a familiar botanical element. Together, they give this toothpaste another point of interest beyond its core sensitivity-care ingredients.
Sensitive teeth still need a thorough everyday clean. Hydrated silica helps remove surface deposits as you brush, while sodium coco-sulfate provides cleansing action.
And fluoride has a different job from potassium nitrate. MAXDENT Sensitive contains 0.22% sodium fluoride, contributing fluoride to the brushing routine. Fluoride is well established in tooth-decay prevention, although the level of protection varies with its concentration.
Looking for toothpaste without added SLS? MAXDENT Sensitive is supplied as SLS-free and made with more than 97% natural-origin ingredients.
It does contain sodium coco-sulfate as a cleansing surfactant, so SLS-free shouldn't be confused with sulfate-free or surfactant-free. That distinction matters when you're choosing a toothpaste based on specific ingredient preferences.
Want to try MAXDENT Sensitive first? Choose a single tube. Already know it's the formula you want in your routine? The three-pack keeps a few ready.
Sensitivity-focused ingredients, fluoride and a distinctive botanical touch. That's MAXDENT Sensitive.
A few useful answers before you order.
It contains potassium nitrate, a recognised ingredient in sensitivity-focused toothpaste, together with fluoride for everyday dental care. MAXDENT Sensitive is formulated to help relieve tooth sensitivity during regular brushing. Because sensitivity can have different causes, persistent discomfort should be checked by a dentist.
Potassium-containing formulations have been studied for their effects on responses to sensitivity triggers. A large review found benefits in some comparisons, particularly for sensitivity to touch. Results depend on the formulation, so don't assume every potassium nitrate toothpaste works in exactly the same way.
The supplier lists 0.22% sodium fluoride, equivalent to approximately 1,000 ppm fluoride. Fluoride helps protect against tooth decay, but the NHS generally recommends at least 1,350 ppm fluoride in adult toothpaste. Ask your dentist which concentration suits your needs.
Yes, MAXDENT Sensitive is supplied as an SLS-free formula. It uses sodium coco-sulfate for cleansing, which means it isn't surfactant-free or sulfate-free. If you're choosing toothpaste based on particular ingredients, check the complete INCI list on the packaging.
Clove leaf oil and chamomile flower extract give MAXDENT Sensitive a distinctive botanical ingredient blend. The clove component contributes aromatic character. Their inclusion doesn't mean that either ingredient has been shown to independently treat toothache, gum inflammation or sensitivity in this finished toothpaste.
Follow the directions on the packaging and keep up regular, thorough brushing. If sensitivity is persistent, worsening, severe or limited to one tooth, see a dentist to check the cause. A toothpaste cannot replace an assessment when something else may need treatment.
Finished your toothpaste? Collect your used oral-care items, return them to EDINCO for recycling, and get a voucher towards your next order.
Save your empty toothpaste tubes, old brush heads and other eligible oral-care items. Any brand is welcome.
Pack your items and post them to EDINCO. Keep a photo of your postage receipt or labelled envelope.
Send us your postage proof and receive an EDINCO voucher covering the postage cost, for use on your next order.
One recycling voucher per three months. See the scheme for eligible items and return instructions.
